Independent label · Riga / Everywhere

MISUSED

NOT AS INTENDED.

Graphic design, displaced onto clothing. Limited objects for people who refuse the role they were assigned.

Enter Drop 001

Everything arrives with instructions: how to look, how to work, how to belong. We are not interested in correct.

We use garments as graphic space, mistakes as a method and limitations as material. Clothing is simply the wrong medium that felt right.

Neither do you.
WRONG BY DESIGN.

ORIGINAL PURPOSE:
UNKNOWN

A limited system of heavyweight tees and embroidered caps. One graphic language. Numbered by hand. Never reproduced in the same form.

UNIT 001—100
01 / CORE UNIT

Original Purpose Tee

€69
SURFACE / ALTERED
02 / BLACK SURFACE

Texture Error Tee

€72
M
ONE SIZE / WASHED
03 / EMBROIDERED

Wrong Medium Cap

€45

100 numbered units. 5 contain a material deviation.

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05 / 100

GOLD ERROR

Same object. Same design. One wrong material. Five units carry a muted metallic deviation, revealed only when the package is opened.

NO WINNERS. NO LOSERS. ONLY ALTERED UNITS.

ALTERED
MATERIAL / AU-01SURFACE ANOMALY

IDEAS WITH NO CORRECT FORMAT.

01UNRELEASED

HUMAN ERROR

The machine is precise. The person is interesting.

02UNRELEASED

MORAL PANIC

Natural fear. Artificial intelligence.

03UNRELEASED

FALSE IDOL

Made to be worshipped. Designed to disappoint.

Made by graphic designers with no fashion alibi.

WRONG
BY DESIGN.

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